Crafting a story that is geared towards our own industry, video producers is somewhat of a challenging exercise. We had in our minds the need to focus on key elements that the AIPP wanted to bring out, whilst being fully aware of the need to make this a creative film clip. With such synergies lying between video producers and photographers, we looked at honing on elements that were both similar and unique. The focus on lighting and composition as the two transferable skills between the art forms, with audio being a speciality to video production help form the composition of […]

Rustica Sourdough Bakery & Cafe is situated in the heart of Brunswick St, Fitzroy. Melbourne is known to be a town that’s full of artistry & character. The diversity of the culture allows for creative people to bring their own individuality into everything they do. So is the case with Rustica – a bakery with unique charm that brings warmth as you enter the doors, yet with a style that is truly rustic. For this piece, the team of Preface Films & Brought To You By have captivated the “dare to be different” philosophy of the owner to create something […]

Melbourne Corporate Video // Office Space Central – Keilor Rd :: Preface Films from Preface Films on Vimeo. Urban Workspace – Providing Serviced & Virtual Offices in the heart of Keilor Rd Niddrie, Melbourne. This project is seeking to be an innovative approach in promoting virtual offices as a real approach & a business solution. Using the talents of Bart Easdown to enhance the characteristics & benefits of the site was a key element. The focal points to be promoted were: * location – to city & airports * secretarial service * boardroom access * a thriving locality which creates […]

While talking to Candice about creating a profile video, there was one thing that stuck in my mind – many people have no idea of what is involved in being a planner. Planning an event is arduous – it takes an insurmountable amount of time that no one could appreciate until they are walking in a planners shoes. This is how we envisaged her clip to be. With such a vibrant personality and energy, our thoughts crossed to the movie, “Devil in Prada”. The fast pace, the high heels, the organised chaos that creates a master piece of an event. […]

WATCH THIS VIDEO WHY WE CREATED IT Being a SME ourselves, as well as a video production company, we are a big advocate about the power of using a video testimonial on your website, in your store or distributed on the NET (like YouTube) Video Testimonials have the ability to; Capture Your Audience’s Attention    Target Your Ideal Market Advocate Your Brand in a 100% Believable Way Reassure Your Clients that you are the Best Choice HOW WE CAN HELP: The testimonial in this clip involved consultation with the business owner and storyboarding, a day’s worth of shooting and extensive […]